I was tasked with the design and art direction for UNICEF Blue Vinyl fundraising campaign.
Ultra-limited edition pressings of ten iconic albums in UNICEF’s cyan blue were available to win in a prize draw, with all proceeds going to UNICEF Children’s Emergency Fund.
I designed the look & feel and animations of the campaign assets, working alongside the creative team at Black Paint. The campaign screened at Outernet, an immersive media space and venue in central London, featuring floor to ceiling digital canvases across multiple rooms, where the public can walk through.
ROLE
Art Direction, Design, Motion Design
CLIENT
Unicef UK
AGENCY
Black Paint, Berlin
ADDITIONAL EDITING
Silkworm Digital
A short film created using AI tools.
Indra's Net is a metaphor for the interconnectedness of all things, the interdependency of all phenomena. It describes a net of jewels, each reflecting the image of all the others in the net. When any node is touched, all others are affected, no matter how far away on the net.
To mirror this idea, I used Control Nets and Stable Diffusion to create perfect match-cuts between the scenes.
Shapes repeat, motion harmonises, imprintings are passed down the chain. Looking from within the net, sometimes a thread can be glimpsed, a weaving of life and perhaps beauty.
ROLE
Concept, art direction, AI image & animation, AI sound
Launch video and social video content for adidas Women Statement Collection.
The collection centres around three key looks designed for different types of workout, from Yoga to HIIT.
ROLE
Motion Design development,
Animated Typography development
AGENCY
Clubhouse Studios
SONG
Dua Lipa - Begging
I was tasked with exploring visual directions for The Psychedelic Society’s brand refresh. The team wanted to retain the Eye Symbol, while refreshing the logotype, typography, colour palette, photography and layout solutions used across their comms.
I worked across multiple rounds of design exploration, developing different aspects of the brand language and evolving separate elements in a collaborative feedback process with The Psychedelic Society’s team. The results are summarised here as three main visual routes.
ROLE
Art Direction, Design
CLIENT
The Psychedelic Society
Transforming a plain 3D animation into a stylised, detailed sequence inspired by the aesthetics of claymation.
The base audio-reactive animation is created in TouchDesigner and guided by a music track. The sequence is then edited using Stable Diffusion to achieve the final look.
ROLE
Art Direction, animation, prompt engineering
SOUND
Valley Heights - soundcloud.com/valleyheights
I was briefed by GIPHY to create a pack of animated stickers, as part of a series of artist collaborations.
The stickers are available to use on Instagram (#mokkapresti), as well as apps and websites supporting GIPHY integration.
ROLE
Art direction, design, animation
CLIENT
GIPHY
Art direction, design and animation for the launch of PopWorks snacks on social channels.
I worked closely with the Brand Manager and the Strategist/Copywriter to develop a clear visual direction for the brand on social, with a focus on a younger, health-conscious audience.
I was then in charge of the design and production of all the content, for the launch and the following months.
ROLE
Content Art Direction, Design, Motion Design
CLIENT
Future Brands by PepsiCo
SOCIAL STRATEGY / COPY
Adam Gordon
BRAND DESIGN
Love + Money
Brand identity for Commons, a yoga collective and community based in north-east London.
Commons focus is on inclusivity and creating classes accessible to practitioners of different experience.
Their name refers to the political economics meaning of the word, where commons is the cultural and natural resources accessible to all members of a society; this embodies the ethos of the collective.
I worked closely with the team to develop all aspects of the brand language: logotype & stamp, colour palette, typography, photography and layout solutions used across comms.
ROLE
Art Direction, Design
CLIENT
Commons Yoga Collective
Experiments with physically-driven performative AI collage ✂️
The physical paper collage input (left) is translated in real time into AI-generated visuals (right). Both videos use similar paper materials from my analog collage practice as a starting point.
In the first iteration, the system has been prompted to generate images suggestive of marine biology aesthetics; in the second one, it generates evolving aerial views and dreamy landscapes.
ROLE
Art Direction, design, animation
SOUND
Valley Heights - soundcloud.com/valleyheights
I was briefed to create a series of animations showcasing Levi’s spring collection.
Through a clean collage style, I highlighted interesting details to make the product the focus, drawing attention to the fun, unique aesthetics of the collection.
The animations were used on Levi’s US and localised social channels.
ROLE
Design, Motion Design
AGENCY
AKQA
Set of type-focussed animations to support the launch of Genie, an app-based AI bot connecting the best creative talent to the best briefs.
I was provided with a series of copy lines and came up with different visual ways to bring them to life through animation, while communicating Genie’s fun and cheeky tone of voice.
The animations were used to promote the app official launch on social media and CRM.
ROLE
Visual concept , design, animation
CLIENT
Genie - meetgenie.co
I was briefed to animate a series of static illustrations created for Yula Energy drink, and to design motion assets for the product launch.
The animations were used in ads, OOH and Yula's social channels.
ROLE
Animation of still illustrations, Design, Motion Design
ILLUSTRATOR
Guy Mckinley
AGENCY
Cult LDN
A real-time generative artwork, showcasing imaginary, audio reactive, plant structures.
ROLE
Design, art direction, animation
SOUND
Valley Heights - soundcloud.com/valleyheights
I was approached to create a series of connecting collages for the launch of adidas women's sneaker Arkyn.
The collages were used for the official launch of the shoe on @adidasoriginals global Instagram page, as well as on adidas local markets and brand ambassadors channels.
Each post featured a creator from 6 different cities: London, Shanghai, Los Angeles, Paris, Tokyo and New York.
ROLE
Collage artist
CLIENT
adidas
AGENCY
Annex88
Concept, design and animation of brand content for Popsa, a user-friendly, quick and easy-to-use solution for high quality photo printing.
Supporting the in-house creative team, I worked on different types of creatives ranging from social content to video, CRM campaigns and printed promotional material.
ROLE
Concept, design, motion design
CLIENT
Popsa
I worked alongside the team at Black Paint, Outernet and UNICEF on the design and animation of screen graphics for UNICEF’s Blue Moon Gala.
The event took place at Outernet, an immersive media space and venue in central London, featuring large floor to ceiling digital canvases across multiple rooms and physical spaces.
The wall and ceiling screens offered a spectacular display of sparkling stars, drifting clouds and a blue moon gliding across.
I also designed the screen transitions and titles for UNICEF films and images, shown throughout the evening.
The event raised over £750,000 to help UNICEF continue its work for children around the world.
ROLE
Design, Motion Design
CLIENT
Unicef UK
AGENCY
Black Paint, Berlin
Set of animated stickers, available to use on Instagram (#mokkapresti), as well as apps and websites supporting GIPHY/Tenor integration.
Personal project.
ROLE
Art direction, design, animation
SOUND
Valley Heights - soundcloud.com/valleyheights
I worked alongside the Creative Director at PepsiCo on the launch campaign for Walkers’ Taste Icons limited edition flavours.
Deliverables included a 20” TVC, cut-downs and social content, and long-form YouTube videos based on an ASMR-style approach.
ROLE
Art Direction, Design, Motion Design
AGENCY
Sips & Bites @PepsiCo
MUSIC
Mr Pape
COLOUR GRADING
The Mill
I was approached to create a series of three collages for the Spotify Co.Lab zine.
Each collage is a portrait of the artist, showing how they have built recognisable worlds and brands through their wider visual universe.
ROLE
Collage artist
CLIENT
Spotify
AGENCY
Imprint Projects
Music video for Twiceful Mind's track "Inertia"
ROLE
Co-direction, Art Direction, 2D animation
3D ANIMATION
Andrea Stragapede - straga.tv
MUSIC
Twiceful Mind - twicefulmind.com
Motion graphics short inspired by Ballard's post-apocalyptic novel The Drowned World, set in 2145 London, flooded and turned into a tropical lagoon.
"The expanding sun and rising temperatures are driving you back down to the spinal levels into the drowned seas of the lowest layers of your unconscious, into the entirely new zone of the neuronic psyche."
ROLE
Design, illustration, art direction, animation
SOUND
Valley Heights - soundcloud.com/valleyheights
A series of looping animations created in TouchDesigner using generative AI images.
The system is designed to dynamically switch between different image inputs and configurations of the surface geometry.
The images are generated to portray the cacti as both landscape features and mysterious artefacts, while the crystal-like animated surfaces evoke the sense of heat and shimmering quality of desert light, blending the natural and the synthetic.
ROLE
Design, art direction, animation
Handmade collages.
Ongoing series.
ROLE
Art direction, artwork
Visual series exploring the relationship between the body and yoga poses through photography, geometry and morphing.
ROLE
Photography, art direction, animation
MODEL
Sarah Lindsay
Illustration for freelancers platform YunoJuno, used as press ad on Campaign Magazine.
YunoJuno's team asked their community of employers how using the platform to find freelancers makes them feel. The result, a cat riding a unicorn, was given to me as brief for the visual.
ROLE
Illustration, design
CLIENT
YunoJuno